Archive for the ‘E-Marketing’ Category
Three thousand rupees. That’s $60. Per month. That’s either a damned smart play at credibility, or Khushi Pawar thinks that 3000 rupees is a boatload of money.
So yeah, the website is coming along nicely. Some minor tweaks to the stylesheet and the conversion from flat HTML to WordPress template should be done by the end of this week. So I’m pretty stoked about that. I’ve got the logotype design finalized, as well, and you can get a sneak peek: This coming [...]
Here’s a few useful email marketing links that I have found that would be useful for someone just getting started in business: How Crappy Landing Pages Kill Email Campaigns — a must-read for marketers. Email Newsletters: Guidelines and Examples — useful, particularly for designers and coders. A Guide to Creating Email Newsletters — this is [...]
In my analysis time at work, I’ve been batting around the idea of “unengagement” — a metric to determine individuals that have received x number of email campaigns, are still eligible to receive campaigns1, and have not clicked on any links in the email. The industry standard, per Epsilon Interactive, defines an engaged user as [...]
This week I spent several hours on unanticipated work caused by an as-yet unidentified fault at one of our service providers. I won’t delve into details (nor name the provider), but I will state that the end result was a that I had a large number of clients who were extremely upset, and for the [...]
1. Bike stuff is going so-so. Framebuilding class is awesome. Pre-season training has been spotty. Going to get back at that tonight. 2. Writing exercises are going okay, I suppose. A few per week seems reasonable, and I’m still plugging away at #3, which has really weird POV issues. 3. I’ll be posting some more [...]
